The store is pretty large at 5,000 sq. ft so we decided to hive off about 1,000 sq. ft and introduce a Kids Educational area which parents love and plenty of seats in the area for them to relax and enjoy their coffee while their kids are kept busy. The iPads are all programmed with Montessori games and and all books have an educational theme as well as the maps on the wall etc. We very much see a distinction between a kids play area and our kids educational area."