The Cafe business for the professional operator - keeping up to date with what's new and interesting - written by Paul Cottrell, Turpin Smale Catering Consultants
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Wednesday, 23 July 2014
Whose Brand Are You Promoting?
The ubiquitous and prominent Coca-Cola fridge but whose brand are you wanting to promote in a cafe. Dur...... Surely your own. Companies may provide free equipment but it's at the expense of promoting yourself.